Researching and Planning Your Campaign

Get up and running with little or no experience with this comprehensive campaign planning course; although, even experienced candidates can learn some important lessons in this meat and potatoes of the campaign course.  Learn where to start; when and how to file; how campaigns are run; what is needed to run a campaign, and how to map out a winning strategy. Use messaging, fundraising, and voter contact tips. Learn basic campaign strategy, the campaign structure, and what to look for in primary numbers.  Note:  This course is the first in a series of four toward a Campaign Certification from American Majority or may also be taken as a stand alone.

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